Brochure, tri-fold, 2 minute video, 15 minute video, infographic. Field work (photos & videos, interviews, collection of information), copywriting, graphic design conception, layout, and printing
M I S S I O N
The Central African sub-regional office of the Food and Agriculture Organization of the United Nations asked MondoForte to provide a set of communication tools to promote their Urban and Peri-Urban horticulture project. The objective: to effectively demonstrate agriculture’s positive impact on local populations to donors, politicians, UN officials, and local NGOs.
A consultant traveled through 3 countries for 4 weeks to document the project along the whole value chain with videos, professional photography, and testimonials. Focus sessions were organized to illustrate the impact of the project on select beneficiaries. At the agency, the team wrote and designed print materials and created the two videos. The project manager at Rome headquarters was very impressed with the success of the videos during inter-agency meetings and commented they were “more efficient than 2 hours of speech.”
